Direct Response Telemarketing
Tele Resources, Inc. has been heavily involved with direct response telemarketing for years - First as an outbound telemarketing provider and then as an inbound sales channel. Outbound direct response telemarketing can be done in several different ways. Many marketers choose to use outbound telemarketing to call back non-orders as well as people that never got through the inbound line.
Many non-orders are shopping cart abandons that left at the credit card capture. In order to increase conversions, Tele Resources, Inc. will dial those records back and offer them the product with a similar rate, with a discount, or with additional products. These telesales campaigns can generate millions for our customers – All from leads that would have otherwise been lost.
Some direct response telemarketing methodologies may include:
- Selling to past customers or one time buyers
- Calling back leads that ordered an informational packet
- Following up on dropped inbound calls
- Calling refusals
Inbound Direct Response Telemarketing
Inbound direct response telemarketing is about more than just taking orders. There are up sell and cross sell activities involved, as well as closing the order. Today’s inbound telemarketing world has been flooded by order takers and customer service providers. Tele Resources takes this notion of customer service to the next level, focusing on not just improving customer satisfaction and loyalty, but also on the implementation of a telesales focused strategy.
To learn how our direct response telemarketing solutions can improve customer satisfaction, increase conversions and generate sales, contact the leaders at Tele Resources, Inc. today.



